FRANKY, Franky; YANUAR RAHMAT SYAH, Tantri. The Effect of Customer Experience, Customer Satisfaction, and Customer Loyalty on Brand Power and Willingness to Pay a Price Premium. Quantitative Economics and Management Studies, [S. l.], v. 4, n. 3, p. 437–452, 2023. DOI: 10.35877/454RI.qems1639. Disponível em: https://qemsjournal.org/index.php/qems/article/view/1639. Acesso em: 5 may. 2026.